Product

Track and Trace

An end-to-end serialization and track-and-trace product delivering complete, item-level supply chain visibility — seamlessly integrated with SAP.

Overview

What this service delivers

SuperNova's Track and Trace product enables unique, item-level identification of your products across the entire supply chain — from the packaging line to the end customer. Built to integrate seamlessly with SAP, it captures every commissioning, aggregation, and movement event in real time, giving you a single source of truth for full product traceability. Originally proven in the highly regulated pharmaceutical sector — where it is a mandatory requirement of DRAP (Drug Regulatory Authority of Pakistan) and the FBR (Federal Board of Revenue) — the product is also very useful in FMCG, where it strengthens brand protection and supply chain transparency. Beyond compliance, Track and Trace helps track distributor territory, ensuring products are sold within their intended regions and giving you clear visibility into distribution across markets.

What's included

  • Multi-level serialization (unit, bundle, carton, and pallet) with parent-child aggregation
  • Real-time, two-way integration with SAP
  • Full product traceability from packaging line to end customer
  • Distributor territory tracking to monitor and control regional distribution
  • Compliance-ready reporting for DRAP, FBR, and export markets
  • Anti-counterfeiting and rapid, precise recall readiness

Key benefits

Why enterprises choose us for track and trace

Regulatory Compliance

Meet mandatory serialization and track-and-trace requirements of DRAP and the FBR, plus the demands of regulated export markets — with audit-ready reporting built in.

Powerful for FMCG

Track and Trace is also very useful in FMCG, protecting your brand against counterfeits and giving you end-to-end visibility of product movement across a fast-moving supply chain.

Distributor Territory Control

The product helps track distributor territory, so you can ensure products are sold within their assigned regions, curb cross-territory leakage, and understand distribution performance market by market.

Complete Supply Chain Visibility

Capture every serialized event in real time and reconcile it directly with SAP, giving your teams a single, trusted source of truth from production to distribution.

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